Marketing Planning & Coordination.
There’s plenty of marketing to do and nobody with the time to run it. I work as your part-time marketing lead: I write the plan, agree the priorities with you and keep the work moving until it’s out.
What I can help with.
A plan for the year or the quarter that ties each activity to a sales goal, with dates and a budget.
One calendar for every post, email, webinar and trade show, with a name and a deadline against each.
Who does what by when, so a brief doesn’t sit in someone’s inbox for a week.
I chase freelancers, agencies and the scientists whose sign-off you need, so you don’t have to.
A short monthly report from your CRM and analytics on where leads came from and which became sales, with what I’d change next.
When this makes sense
Deadlines keep slipping because nobody owns the schedule, and marketing is a side job for someone in sales or the lab.
How we work together
Usually a monthly retainer. We check in regularly, and you decide what comes first.
Selected work.
NecstGen: Coordinated marketing for a Cell and Gene Therapy CDMO, case study
Coordinated marketing for a Cell and Gene Therapy CDMO